• Branding For Dummies

    October 15, 2017

    Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It’ll help you define your company’s mission, the benefits and features of your products […]

  • Exercising Influence: A Guide for Making Things Happen at Work, at Home, and in Your Community

    October 10, 2017

    Change minds, guide opinions, and shape emotions with the power of effective influence Exercising Influence is your guide to accomplishing more with less effort. Demystifying the process of influencing others, this book shows you how to develop effective influence behaviors, plan an influence approach, set goals, resolve problems, and build better relationships. Revised and expanded […]

  • Be a Recruiting Superstar: The Fast Track to Network Marketing Millions

    October 7, 2017

    Network marketing–also known as direct selling and multilevel marketing–has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need to successfully grow their businesses by recruiting the right people. Written by a true network marketing superstar who personally enlisted over 1,000 people in her first year, the […]